Brighton’s Clock Tower Sanctuary, which supports homeless young people, has been chosen as one of five charities to feature on sandwich and salad boxes sold in Pret’s 300 food shops nationwide.
50p from every sandwich and baguette sold from Pret’s Christmas range will be donated to the Pret Foundation Trust to support its charity partners, including the Clock Tower Sanctuary.
This winter the Clock Tower Sanctuary will receive over 1,000 visits by homeless young people who have nowhere to call home. The day centre offers a safe place where young people receive support, advice and help to get their lives back on track and away from the dangers of a life on the street.
The Clock Tower Sanctuary is encouraging local people to pop into Pret, grab a specially packaged sandwich with its logo on and upload a selfie to Twitter or Facebook using the hashtag #sarnieselfie and join in the fun.
Kate Kirkham, director at the Clock Tower Sanctuary said: “Brighton and Hove has one of the biggest homeless populations in the UK and youth homelessness is a particular issue.
“The support we’ve had from Pret customers has been incredibly helpful and we’re chuffed to bits to be benefiting from their support this Christmas too.”
Mark, 24, who has been supported by the Sanctuary said: “Without the Sanctuary I would still be sleeping in a tent under Brighton Pier, it’s as simple as that. It’s great so many people will find out about the Sanctuary.”
Nicki Fisher, head of the Pret Foundation Trust, said: “The Pret Foundation Trust raised an incredible £1.5 million for our charity partners last year and this year we’re hoping to beat that figure again. Donations from our Christmas products play a huge part in this.
“This year’s ‘A Little Thank You’ campaign is our chance to connect our customers to some of the organisations they support every time they buy one of our soups throughout the year, or our sandwiches at Christmas.
“Whether knowingly or not, they’re making a huge difference to the lives of people who need it most.”